Advert analysis 1

Text

The text through the whole advert is bold, clear and easy to read. All the text, apart from the quirky font used to write the band name and word 'Faker' in, is all the same font, keeping a house style running through out it. 

The quirky font has been used as indie bands tend to want to stand out from each other. The poster has added the name of the band in the boldest writing, as this is the main aspect that will draw someone into a poster if they know the band. The rest of the writing is wrote smaller, and the more important information on the poster is wrote in a bigger font- for example the date on which the album is released. 

From this analysis, we are going to write the name of our band in big font at the top of our advert so that the audience are aware of who the band is. We are also going to write important information, such as hit singles on the album and the release date in a fairly large font, and keep information such as where you can buy the album from in a smaller font. 

Image

The image on the front cover is the exact same art work that has been used on the digipack, showing that they have been clearly linked. However this isn't a popular convention of the music advertisement aspect. There isn't many obvious connotations for the image on the front cover, therefor makes the audience question why they have these images over their faces.

From this research, we have decided to go against the idea of using the exact same art work on both the advert and digiapck as it isn't a popular convention. We have however decided to use the convention of having a mysterious image on the front cover, as we believes this intrigues the audience to want to buy the CD. The advert has used brightly colored images, therefor we are going to use this convetion and make our poster with bright colours. 

Conventions

This poster has added the conventions such as when the album is released, the band name, the album name, where it can be bought and the production company. To make out poster professional, we are also going to add these features to ours.